The Jury was impressed with the website’s thoughtfully designed experiences tailored for couples, friends, and families. The website boasts a clear and organized structure, offering diverse experiences while supporting multiple languages, making it highly accessible to international users. The jury particularly admired the platform’s comprehensive approach, highlighting Catalonia’s rich cultural heritage through its focus on food, sights, and immersive experiences. 

The site’s visual appeal, with beautiful pictures and passionate storytelling, captures the essence of Catalan food culture phenomenally. A notable feature is the commitment to CO2 reduction through initiatives such as “A Traveller, A Tree,” which reflects a responsible approach to tourism. The segmentation of activities by group types—’Couples,’ ‘Families,’ and ‘Friends’—further enhances the user experience by providing tailored options. Overall, the smooth navigation and abundance of relevant information make NJOY Catalonia a standout resource for travelers.